Today in terrible copywriting.
November 25th, 2007 by michael
Evidently there was a mix-up somewhere, and the nation’s plastic wrap wound up with a slogan designated for its jimmy hats.
Which may go a long ways toward clearing up the confusion, and conceptions, engendered by Trojan’s new campaign: “Double-sided with extra-tight cling to seal out air and prevent spoilage.”
Posted in bea arthur |